Skip to content

Glossary

Citation

A source reference attached to an AI answer, often as a link. A citation and a brand mention are separate observations.

In practice

An answer can link to a company page without recommending that company.

This is Outrigger’s working definition. Always check a study’s operational definition before comparing its findings with another study.

See where your brand stands

Start with what AI says about your business.

See what AI says about youSee pricing
Outrigger: Citation