Multi-platform review monitoring

Reviews are scattered across a dozen platforms. Checking each one manually is tedious and slow: by the time you see a negative review on Trustpilot, it's been sitting there for two weeks. Outrigger aggregates everything into one feed so nothing slips through.

The review feed

The review feed is a unified, chronological stream of every review across all monitored platforms. Each review shows:

• Platform: Where the review was posted (Google, G2, Trustpilot, etc.)
• Rating: Star count (normalized to 5-star scale)
• Sentiment: Positive, neutral, or negative (AI-analyzed from review text)
• Date: When the review was posted
• Text preview: First few lines of the review content
• Response status, Whether you've responded, and if so, when

You can filter by platform, sentiment, rating, date range, or response status. The default view shows unresponded reviews first: these are your action items.

Platforms Outrigger monitors

Outrigger monitors the platforms most relevant to your industry:

Automatically detected

When you run an audit or set up a client, Outrigger searches for your brand on major review platforms and adds any discovered profiles to monitoring.

Manually added

You can add profiles for platforms Outrigger didn't auto-detect: industry-specific sites, niche directories, or international platforms.

Supported platforms

• Google Reviews (via Google Business Profile)
• Trustpilot
• G2
• Capterra
• TrustRadius
• Yelp
• Facebook Reviews
• Industry-specific platforms (added manually)

Sentiment tracking over time

Beyond individual reviews, Reviews tracks sentiment trends:

• Monthly average rating: Is your overall rating improving or declining?
• Sentiment distribution: What percentage of reviews are positive, neutral, negative?
• Topic analysis: What are people praising or complaining about most?
• Velocity chart: Are you getting more or fewer reviews per month?

These trends matter for AI visibility. A brand whose sentiment is improving over time looks better to AI models than one with a static or declining trend.

Alert setup

Configure alerts to notify you when:

• Any negative review is posted (1-2 star): respond within 24 hours
• Review velocity drops below your target: may need to re-activate review campaigns
• New platform detected: your brand appears on a platform you weren't monitoring
• Competitor milestone: a competitor passes a review count threshold

Alerts can go to email, Slack, or in-app notifications. For agencies managing multiple clients, email alerts with client name and platform are the most efficient.

Why response speed matters

Responding to reviews quickly serves two purposes:

Customer experience

A fast, professional response to a negative review can turn a detractor into a promoter. It shows you care and are actively engaged.

AI signal

AI models can see your review responses. A brand that consistently responds to reviews, especially negative ones, appears more engaged and trustworthy. Some AI models specifically factor in response rate and quality when building brand entity assessments.

In Outrigger

The review feed with filtering, sentiment tracking, and alert configuration lives in the Reviews module.